Jeff Grant, Broker
107 N Main Street • PO Box 2380 • Davidson, NC 28036
(704) 895-1000 office (704) 896-7120 fax  (866) 509-4526 toll free
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Wilco Realty, Inc.
Jeff Grant

(704) 895-1000 office
(704) 785-4509 cell
jeff@wilcorealty.com
107 N Main Street
PO Box 2380
Davidson, NC 28036
Sellers

The way to market and sell your home has changed dramatically in the last few years. Not surprisingly, the major reason for this change is because buyers have dramatically changed the way the shop for houses. While it's important to have an understanding of the basic things everyone should do to help their homes sell (clean, de-clutter, brighten, paint, etc.), it is far more important to understand how buyers find and evaluate your particular property. Huntersville homes for sale, Troutman NC real estate, and Lake Norman homes can sell quickly and profitably with proper planning, preparation and presentation.


THE BASICS


To sell for top dollar in the shortest amount of time, every Lake Norman house for sale should be properly prepared. I hire an Accredited Staging Professional for each client to provide a "top to bottom" selling preparation plan. No worries for my clients about what to paint, whether or not to clean out bedroom closets, etc. Regardless of whether you own a condo, townhouse, Lake Norman lakefront home or one of the most expensive Lake Norman luxury properties, when you list your Lake Norman real estate with me, I'll hire a professional specializing in properly preparing homes for sale. The difference between the professional approach I employ and just handing you a general "to do" list should make selling your Lake Norman, NC home an immensely easier task.


HOW THE HOME BUYING PROCESS HAS CHANGED


Recent survey data supports a number of reports indicating internet usage has turned the "traditional" home buying process on its head. Within the last couple of years, the internet home shopper has become the "traditional" home shopper. Studies reveal as many as 80% of all buyers fall into this category. Consider the following data:


Internet Shoppers = as much as 80% of potential buyers


Internet Shoppers spend 5.8 weeks online researching neighborhoods and homes before contacting a Real Estate Agent

Traditional Shoppers spend 2.1 weeks researching neighborhoods and homes before contacting a Real Estate Agent


Internet Shoppers spend 2.5 weeks viewing homes and personally visit 6.2 homes before making a purchase

Traditional Shoppers spend 7.1 weeks viewing homes and personally visit 14.5 homes before making a purchase


WHY BUYER BEHAVIOR IS IMPORTANT TO YOU


The data presented above is powerful when considering how to organize a marketing plan for your home. The most striking change in behavior to me is that buyers now personally visit less than half the number of homes they did just a couple of years ago. Also significant, they're spending a month less making up their minds.


The 3 most important ways you can benefit from this research are:

1) Understand buyers now spend most of their time looking at homes online. There is only a short window of opportunity and no second chances to impress a buyer. You should have professional photography and a virtual tour for your online listing. Your home needs to be professionally prepared for sale.

2) Make sure the Realtor representing you has a clear and effective internet marketing plan. A Realtor putting superior local market knowledge to use is beneficial to you.

3) If at all possible, don't try to reschedule a showing. Buyers today spend very little time physically visiting and viewing property in person before making a decision.


If you are considering selling your home, I would happily prepare a comprehensive marketing plan for you. Use the contact form on the left of this page, I'll respond promptly (view the Wilco Realty Inc Online Privacy Policy).



Lake Norman Homes For Sale - Lakefront and Luxury Properties


Equal Home Opportunity and Realtor marks